Thursday, July 9, 2009

Personalising the Hardware

Click image to view at 1000 pixels wide

Hardware, machines of any kind, are always interesting textural and light-effects subjects, or of interest for their own sake, but to personalise the image creates another dimension. People depicted in promotional illustration or photography compliment the product by depicting desirable lifestyle, and this is the same mechanism at work. Here the telephoto medium close-up on this D.H. 82 Tiger Mother, at the Goolwa Classic Airshow, in February 2007, has the dimension of personalisation due to capturing the passenger looking toward the camera, creating an emotional exchange in which the viewer participates in the image. Photographically it was not a difficult shot, simply a composition which sought a close angle on subject matter which was being well-documented from all perspectives. The image was sharpened and balanced, and fine rotation was used to help to square up the horizon line, correcting the tendancy to rotate the camera to the right with the shutter release. Fuji FinePix S5600, automatic, telephoto. Image by Mike.

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